TORQ Distribution Blog

Create Loyal Automotive Customers By Improving Trust & Transparency

February, 10 2021

It wouldn’t be a stretch to say that “trust and transparency” isn’t a phrase commonly associated with the automotive industry. And you know what? It’s a real shame, because trust and transparency are two of the key elements of building a successful business (in the automotive industry or otherwise). At BG, our goal is shake […]

How TORQ Can Give Your Service Advisors Super Powers

January, 27 2021

If you’re in the automotive service industry, it wouldn’t at all be a stretch to say that your service advisors are one of the most important elements of your business. They are, after all, in the “front lines” with your customers—and if they can’t convince your customers that they do need that repair, upgrade, or maintenance service, […]

5 Key Sales Strategies for Automotive Service Advisors

January, 13 2021

For automotive service advisors, a sales strategy represents two distinct but equally important goals: the first, of course, is to help promote a competitive advantage for their shop, thereby increasing revenues. The second goal is to provide automotive customers with the best possible information, service suggestions, maintenance scheduling, and to genuinely help them keep their vehicle in […]

How This 2-Minute Technique Can Increase Return Business to Your Auto Shop

December, 30 2020

Sometimes, the smallest things can make the biggest difference. If you get all of your service technicians on board with it, the tip we’re going to share with you today can dramatically increase the amount of return business that comes back to your auto shop. It’s the kind of subtle-yet-powerful thing that transforms a first-time […]