Category: Uncategorized

The #1 Reason Automotive Repair Shops Fail (And How to Avoid It)

March, 24 2021

Unfortunately, there are many reasons why a hopeful automotive repair shop owner might be forced to close their doors. Problems can range from poor planning, improper employee training or unsustainable turnover rate, financial difficulties, or any number of other business-killers. However, most fledgling shops end up folding for one very specific reason—and if you’re the owner of the business, […]

Scaling Your Automotive Service Industry Shop: Top Do’s & Don’ts

March, 10 2021

At some point, most automotive service businesses want to expand so that they can serve more customers, hire more staff, and ultimately become as successful as possible. Easier said than done? Not necessarily—if you’re willing to put in the legwork. There are plenty of ways to grow your automotive service business, which we’ll discuss here […]

Create Loyal Automotive Customers By Improving Trust & Transparency

February, 10 2021

It wouldn’t be a stretch to say that “trust and transparency” isn’t a phrase commonly associated with the automotive industry. And you know what? It’s a real shame, because trust and transparency are two of the key elements of building a successful business (in the automotive industry or otherwise). At BG, our goal is shake […]

How TORQ Can Give Your Service Advisors Super Powers

January, 27 2021

If you’re in the automotive service industry, it wouldn’t at all be a stretch to say that your service advisors are one of the most important elements of your business. They are, after all, in the “front lines” with your customers—and if they can’t convince your customers that they do need that repair, upgrade, or maintenance service, […]

5 Key Sales Strategies for Automotive Service Advisors

January, 13 2021

For automotive service advisors, a sales strategy represents two distinct but equally important goals: the first, of course, is to help promote a competitive advantage for their shop, thereby increasing revenues. The second goal is to provide automotive customers with the best possible information, service suggestions, maintenance scheduling, and to genuinely help them keep their vehicle in […]